Our love of all things Korean knows no bounds. From BTS’ newest dance to queueing up for hours for KBBQ, when Singaporeans love something, we go all out. Korea’s spirited entertainment scene, beauty trends and food options certainly got us hooked.
Ride the k-culture wave and channel that passion and love into Burger King’s latest Korean Dynamite Burger — the perfect companion for bingeing kdramas or MVs. Inspired by favourite Korean flavours, these indulgent LTO menu items switch things up with a more binge-worthy option, offering an explosion of flavours for food adventurers.
Lighting social media up like dynamite, the three videos generated a total reach of over 22K, with the hero video performing almost 4 times better than a similar launch video in June.